“My wife and I
started this writing venture about 3 years ago with the
intent my wife would write mystery/suspense novels (full
time) and I would handle the business end (while
providing the family income until published).
After some training and course work, my wife spent two
years writing (and re-writing) her first novel. My wife
already has a Russian literature degree, but still
needed work to regain her talent. During that period, we
queried some 60 or so agents with no success. A few
asked to see the work, usually returning it with the
only comment ‘no thanks’ written on the front. We even
fell for the ‘for free’ agents and they were no better.
During that period, my wife wrote her second novel. We
again queried over 120 agents over a one-year period,
with little success. The only agents interested returned
the work with ‘no comment,’ ‘no thanks,’ or incorrect
reference to the work. One agent even referred us to an
‘editor,’ who later turned out to give very little (and
misleading) information for a high price.
That agent, upon reviewing the revised manuscript, also
rejected us with no advice.
My wife’s first book had been completely re-written six
times, and the second one twice, mostly from self-study
(she is a heavy reader and intense student) and on-line
newsgroups and service providers (like Compuserve).
At this point, I decided to take an alternative route. I
looked in the current Literary Market Place for a
consultant and ad/copywriting agency dealing with
literary people centered in the New York area.
The only set of firms listed all centered around the
Blitz Media-Direct group and Dr. Linick. I faxed Dr.
Linick an introductory letter, asking for help in
locating a literary agency.
He called back, in person, recommending an initial
review of my wife’s work. From the start, Dr. Linick was
willing to offer suggestions and alternatives prior to
receiving any payment.
I followed his suggestions, sending him 3 full copies of
my wife’s second novel. For more than a reasonable fee,
my wife received critiques from 3 different editors
working in the New York area. They offered suggestions,
citing detailed specifics in the manuscript, each
critique was extensive and one even did a complete line
edit of the first 65 pages.
The volume and detail of the returned critiques far
exceed our expectations.
We were then offered an opportunity to work with a
member of the Copywriters Council of America, for a very
reasonable fee, to make our manuscript salable.
The benefits of the services offered by the Blitz
Media-Direct group, Dr. Linick, and the Copywriters
Council of America have far exceeded their cost. Their
help has been invaluable in providing my wife a chance
to have a salable book. I recommend their creative
editorial services to anyone who needs honest, highly
reliable expertise – with TLC.”
G. Bennett and Ruth A. Bennett
“I just had to tell you how pleased I was with your
advice. My two-hour conference call had enough
information in it to center my plan of on my entire
advertising campaign. (Pulitzer Prize Blitz for
‘CANNIBALS IN THE MIDST’). There are only six short
months until they announce the Pulitzer winners in
I have interviewed with
many book manufacturing experts, but none had the
‘chutzpah’ to zero in on what was necessary to get the
job done in an expedient way. I don’t need to be strung
along with cliché-centered advertising. But more
importantly, I can’t rationalize how we have been able
to center in so keenly on each other, as individuals. We
have never met, but I know we are both strong-willed and
aggressive enough to do ANY JOB we put out minds to. I
think the ‘life force’ of both our lives is to ‘FIND A
NEED AND FILL IT!’ And we fill the need by whatever
means is necessary!
I work with a lot of
organizations. It would have taken a month of meetings
to accomplish what we did in two hours.
Thanks for your guidance,
sound advice, and honesty.”
—Adrian J. Harris
Pulitzer Prize Nominee
“Dr. Linick, I want to heartily thank you for the
striking new cover designed for my novel, The Mind
Keepers. The shadowed face and single eye it
presents are not only dramatic and compelling, they
truly suggest the book’s motive and content. The
geographic “net” reflected in the eye of the pictured
“Mind Keeper” deftly suggests both the earth-wide
significance of the topic and the covert technology that
the novel asserts threatens our democratic concept. To
have such true artistry of design, together with the
pleasure of dealing with a warmly human gentleman like
yourself, is a double reward.”
Author, The Mind Keepers
“My wife and I are thrilled with how you improved my
original title by adding three key words to entice and
pique readers emotions to want to buy my e-book. Your
powerful book cover design conveys a mood to hook
readers right away-just like a Hollywood movie poster.
You matched the front cover to my topic of spiritual
metamorphosis by portraying the Butterfly. Thank you so
much for creating a great-looking, well-balanced,
graphic designed cover that pre-sells my Novel. The
quote you got for us from your vast media contacts says
The critiques provided by your three acquisition editors
gave me invaluable professional views of my novel.
Utilizing their astute insights, I was able to
substantially improve the marketability of the book.”
Potential Best-Selling Author
“Dr. Andrew Linick and The Linick Group of professionals
are the new writer’s best allies. Andrew Linick is the
team leader of the finest creative and editorial talent
available in America. Through their combined abilities,
attributes and experiences the solution for any problem
is always at his fingertips.
For over thirty-seven years market challenge was Dr.
Linick’s profession. Then, as now, helping new writers
achieve great success is his passion. His first step is
guidance through the tough troughs of trial and error.
He knows the proven paths of results and counsels his
clients away from expensive mistakes. At the same time,
The Linick Group enhances the writer’s product. For
really tough problems, he and his team are always just a
phone call away.
I’ve met with Andrew Linick and his editors for lunch on
three separate occasions (in Orlando, Oklahoma and NY).
Dr. Linick’s commitment to total client satisfaction is
warm and sincere, a difficult find in today’s
competitive publishing marketplace. Additionally, no
percentages are taken from the artist, making Linick the
most cost-effective solution to book and product sales
on the writer’s market today.
As good as that sounds, his productions are even better
and at a fraction of the cost of other companies. You
can count on Andrew Linick and his team of experts to
get things done the right way the first time and within
your budget! I did and I’m very happy with my results.”
just had to write to tell you how delighted we were with
the information you recently sent us.
The material and guidance on writing our own book was so
comprehensive. We never would have been able to compile
all the information on our own. In fact, much of it is
not found in print or at the library. It is "INSIDER"
information, so to speak. The steps you outline are so
easy to follow.
When we first contracted your help, we were a little
nervous about spending $800 in advance for your
expertise. We are not saying you aren't worth it, but
now that we think about it, we anticipated being let
down. But you surpassed our expectations. You have given
us so much more for our money than you promised. You
gave us extra information and were very generous with
your time on the phone for the same first amount of
We honestly believe you want to help make our first book
turn out the best it can be. No one should be afraid to
write their own book. We hope others will take advantage
of the wonderful opportunities you offer and we will
surely recommend your services to others.
Thank you once again for all of your help. We surely
P.S. The knowledge you gave us was worth ten times the
$800 we mailed you to get us started in the right
—John & Michelle Baker, Authors
“I would like to thank all the people who contributed in
the production of this book. To Robert "Les" Arling for
his valuable assessment information and consultation
throughout this book. To John S. Rieve of Vertex, Inc. To Dr. Andrew Linick for his valuable
To Dan Poynter, author of The Self-Publishing Manual.
To Jan Fox, Mary Anthony, Debra Biela and Tammy Albanos
for their assistance in the production of this book. To
the many employees of each state that assisted me in the
research of this book.”
—Gary Whalen, Author
GOLD IN YOUR OWN BACKYARD:
The Complete Homeowner’s Guide to Lowering Your Real
Estate Taxes (a Get Rich Book Club Main Selection of the
Month and winner of the 1991 Best Money Maker Award)
*Sold out first printing for client--3,500 books. Hooked
up major book wholesalers, chains, libraries and media
for home interviews…. Ninety days and the books were
Non-fiction book: Science, Faith, Echoes of
Eternity—the Mystery of Christendom: A Human Drama
Merging Science, Religion and History by James P.
"Thanks to your PR
efforts I’ve sold out my first printing of 7,500 books.
You promised results and I got them. I need to print up
books in a hurry! Be well."
“Was my catching the train from Atlantic City, New
Jersey at 4:00 A.M. to make a 2-hour consultative
session at 10:30 A.M. with you worth it? You bet!
In less than two hours you not only answered all my
questions, but asked me questions I should have thought
of and didn’t. It’s like you read my mind. You picked it
clean of information I didn’t even realize was
important. It was an exciting two hours. My head was
I’m glad you told me to bring a tape recorder. I was
able to capture (and not forget) all you
ideas—headlines, pricing strategy, offers, and
additional back-end profit centers on tape. Your
creative ideas boggle my mind.
Listening to the tape on the train ride home reinforced
how much knowledge I learned from our meeting. If you
had charged me $3,000 instead of only $800, I would have
I wish I had come to you to begin with – before I
printed my book. You would have saved me from blowing
over $25,000. Now I know why having the wrong title,
aimed at the wrong audience, and pricing my book too low
killed my chances of success.
Your connections in the field of mail order book
publishing and marketing are awesome!
Your being able to get me a 900# in seven days, without
my having to lay out thousands of dollars, was
fantastic. I had no idea you were part of an
international consortium that places over 50 billion
dollars in the media.
It’s nice to know someone still cares about helping the
small, individual, self-publisher, like myself. I’m
happy you have accepted me as your client and friend.
Enclosed is a check for $2,500 to retain five hours of
your marketing advice-by-phone service.
Thanks so much for all the extra time you gave me – and
for your willingness to take me on a year after I didn’t
take your advice in the first place.
P.S. I now know why you offer a 100% moneyback guarantee
on your advice. You gave me priceless ideas at the rate
of 60 miles an hour.”
—Joseph B. McCullough, President
"The two-hour consulting
call left me feeling overwhelmed. I am glad you told me
to record it and transcribe it. That’s the only way that
much information could possibly be digested. Months have
passed since our first call, and I am still using the
information as my direction. As time goes by and I get
more experienced, I realize more and more how valuable
the information that you provide really is. At first,
you seemed so sure and confident that it was difficult
for me to believe you. However, it is very apparent that
you know your stuff and that you have been there before.
But when I look back on all the small amounts of money
that I have spent going in the wrong direction, the net
expense is comparable but the effort is less when I’m on
the right path. By using you as my consultant, I feel
like I have a "cheat sheet" for the test of successful
Stallings, Creative Enterprises
“We are pleased to be working together with you on our
marketing/strategic plan. Although we have been trying
for over a year to market our book, Celebrating Life,
and although it is a good book, attractive and addresses
a vital need, and although we have spent over $300,000
for production and publicity to date, still we have not
had the kind of success we need. In fact, we had almost
come to the point of giving up when I found you.
Now, since speaking with
you, we have a new vigor and determination in this
project. I am convinced that we are on the threshold of
a truly dynamic growth phase in sales. Your incredible
insight and indefatigable enthusiasm has already been a
shot in the arm for me.
Over the years, I have
heard a lot of nonsense passed on as wisdom. But when
you speak, I recognize the sound of truth sharpened by
experience until it is a finely honed blade that cuts
right to the heart of our needs. With only a few minutes
visit on the phone, you have accurately identified our
problem areas and begun to create a strategy for
Not only that, but your
recommendations are completely affordable. You have
absolutely convinced me that breakthrough marketing
which generates sensational results can be precisely
targeted and within a reasonable budget. But only if you
are working with the right people.
And YOU are ‘the right
Who else would have
provided us with ‘fifteen minutes’ of free consultation
that stretched into 35 minutes? Who else would have had
the patience to wait on our slow-motion internal
decision-making process? Throughout all of this, you
have freely passed along advice to help us with our
considerations, all without an agreement. So add courage
and integrity to the list of your virtues.
I am looking forward to a
quantum leap in knowledge from working with you.
P.S. By the way, your fees are inconsequential when
compared to the solid advice and recommendations I
received, which saved me both time and money, not to
mention a lot of stress.”
"When Skyward Publishing
organized and undertook to publish its first book,
New York: A Feast of Memories, we never in our
wildest dreams could have imagined the demanding,
exacting and intricate planning required. You, Dr.
Andrew Linick, have ever so patiently and caringly
taken, not only personal interest, but time to
thoroughly analyze our every procedure and to guide us
with clarity. We never cease to be amazed over your
intuitive ability and creativity. You effortlessly and
instantly outline every minute detail. Whatever the
requirement necessary for marketing and promoting of
this book, you handle it as though it were the only book
on your agenda. This clearly is not the case, but your
genuine commitment and patience does not go unnoticed by
this newly organized publisher. No wonder we are so full
of expectancy for a truly successful launching. With
your insight, knowledge and professional contacts, how
could our book fail to reach the public attention and in
turn our highest hopes. With your experienced guidance,
we look forward to each and every move toward seeing
this intricate puzzle (only to us) fall into place."
Carroll, Skyward Publishing
"I was recommended by
Michael Gerber, VP Viacom International. I spent
one-and-one-quarter hours at the offices of Dr. Linick;
paid $187.50 for his knowledge and advice, and within
the first half-hour he saved me from spending $3,000 on
printing. He changed and improved my title on the spot.
Six Simple Steps to Compass Adjusting was changed
to Compass Adjusting Made Easy. I learned a great
deal about what to do in setting up my own mail-order
business. His advice and counsel was definitely worth
the fee he charged. I got real value for my
Adjustment & Instrument Repair
“I wanted to let you know that we at New Horizon Press
are impressed with the way in which Blitz Media-Direct
has handled our books, getting national coverage for our
titles. You certainly have lived up to your guarantee
for placement in 100 to 200 papers across the country,
and everyone there has dealt with us in a meticulous,
The columns written on our
books have been eye-catching and engaging, as well as
the monthly reports on the newspaper coverage of our
releases. We appreciate receiving the organized,
colorful graphs depicting which U.S. cities favor our
books and how many of the top markets we've hit. Your
company has done a commendable job of keeping our books
in the view of potential customers. Thank you for your
Marron, Assistant Editor, Projects and Publicity
“InfoConversion, the electronic publishing division
of Grumman Data Systems, is currently pursuing an
aggressive marketing plan which includes targeted direct
mail and sophisticated market research. Your
suggestions, guidance and willingness to work hard have
been instrumental in the undertaking of these two
comprehensive efforts. We look forward to the
continuation of a mutually beneficial, long-term
business association. Again, thanks for all your help."
“I have known Dr. Andrew Linick for the past four years.
In that time, he has constantly shown me his
extraordinary creativity, knowledge, and experience in
the business of promotion. As a magazine publisher for
the last 25 years, I've seen first-hand how difficult
public relations, marketing, and advertising can be.
These things are so hard to get right and too easy to
get wrong! Andrew is the kind of promotional genius who
knows how to get it right while making it look easy —a
rare talent, indeed. In our consultations, he has
repeatedly provided me with imaginative—yet sound
business-wise— solutions for every part of my promotions
and business planning. With great expertise and direct
honesty, he has made me aware of solutions (and hidden
problems) that I would not have conceived of on my own.
Here's a tip of my hat to Andrew, a man who saves you
time, effort, and money. His services are more than a
business bargain, they are a business education.”
“To say that I am
impressed with the depth of your knowledge, is an
understatement. Having already spoken with a number of
‘experts’ in this industry, it is obvious that your
abilities greatly exceed the ‘perceived’ standard of
excellence in direct marketing.
The few hours that we have
spent together on this project have been productive
beyond my expectations, and I feel that a momentum and
synergy is growing rapidly.
It is an exceedingly rare
occurrence when insight is paired with analytical
talent. It is rarer still when creative ability and
great imagination are also present. These gifts are
quite obviously yours, and it is our good fortune to
have come upon them at precisely the right time. Your
willingness to freely share your considerable knowledge
and talents with your client, ‘friends’ is quite
frankly, an almost unheard of quality in business today.
It has never been my habit
to settle for anything less than the very best, and I am
thoroughly convinced that I have found exactly that with
you and your company.”
"Your direct mail copy is giving us great results. Just
picked up this morning’s mail and I am happy to report
we have received 175 replies from a mailing of 2,000!
Your other suggestions about re-designing our newsletter
and implementing the other ancillary profit centers we
were not aware of have been very beneficial.
It amazes me what a fresh pair of eyes will uncover.
Thanks to your advice via your ‘phone credit bank,’ you
saved us from making a $10,000 blunder. I’m so glad we
subscribed to your service in time for us to catch this
big mistake. So far, we spent $3,000 for two months
worth of phone consultation. Because of the money you
saved and made us, your advice has been literally for
Andrew, I certainly appreciate your innovative ideas and
fertile imagination. You are always there when I need to
provide solutions to pressing problems—especially when I
can’t leave the office. Your advice is right on target.
Just as important, it’s a pleasure to be in your company
and work with you. For my money, you’re a genuine
professional who thrives on solving other people’s
problems, which is tops in my book. It’s always a
pleasure for me to recommend your creative services to
everyone I meet. Talk to you soon…and thanks again for
"I first saw The
Copyologist’s® name, Andrew S. Linick, Ph.D., in
Folio magazine. I called and talked with him for
fifteen minutes—I knew from his answers, he was the
right man to consult with about Body in Motion,
the new publication devoted to all the best skills in
physical healing and therapeutic exercise. I needed an
expert second opinion. I had paid for a marketing plan
from a major direct response agency in Chicago and I
wanted to know if my budget of 300M for 1984 was allocated
Dr. Linick saved us from making at least $50,000 worth
of mistakes. His knowledge about circulation, promotion,
media planning, and direct mail, was worth 160 times his
consulting fee. I highly recommend Dr. Linick’s creative
and consulting services. He’s a professional who really
enjoys providing solutions to marketing problems.”
—Dr. Bob Moran,
Body in Motion
“After having conferred with two of the largest book
distributors in the United States, contacted and/or
visited fulfillment houses in and out of California,
listened to people on the local level in the marketing
profession and had appointments with two successful
consulting firms in the San Francisco Bay Area, it
became obvious that you Dr. Linick had the most
expertise and resources to make my book marketing idea a
success. I was also given the distinct impression that
if you had felt the concept not worth pursuing, you
would not have taken on the project, saving us both time
and money. This honesty was greatly appreciated and has
continued to be the framework within which you have
worked ever since.
I’m sure you will find your share of future clients
somewhat stunned at the thought of a $400 an hour
consultation call. You know I was. Tell them it will be
the best money they will ever spend. The creativity,
expansion, and eventual refinement of my business idea
occurred during that telephone time and will lead to the
success of the enterprise. Your imaginative ideas and
enthusiasm came much too fast for a letter or fax. Much
would have been lost, perhaps even the exciting
direction the business is now going to take would not
have been discovered.
I look forward to working with you in the future and
appreciate the integrity, professionalism, and personal
care you and Blitz Media-Direct extend towards your
“It is rare to find an individual or company these days
that truly delivers what they promise you they can. That
is why, when Andrew Linick and I met to discuss the
concerns I had for my small publishing company, there
was a good amount of apprehension. I am pleased to state
that I was more than satisfied with the outcome of our
Andrew Linick is a direct-marketing professional that
provides more than a few pat answers to problems. He
offers a variety of suggestions and recommendations that
span a wide range of possibilities. As a result of his
evaluation of the advertising and marketing concerns
that I had shared with him, he was able to home in on
specific approaches that were most likely to get quicker
results for my purposes. I am sure that as a result of
his recommendations, keyed to our implementation, we
will see the type of increased sales that we seek.
When we met to go over my concerns for direct marketing,
the thing that initially impressed me the most was the
amount of time that had been spent reviewing material
and responses to questions that had been sent to Dr.
Linick prior to our meeting. The products that I had
sent, the company’s business plan, and samples of
previously used mailing pieces had all been reviewed in
detail. Copious notes had been taken and additional
questions generated, so that when we sat down to work,
there was no wasted time. I got my money’s worth.
I have been in publishing for more than twenty years.
And in this amount of time, I have learned a great deal
about the in’s and out’s of the industry. However,
Andrew Linick brought fresh new ideas to me that I had
not previously considered, while validating (which was
important) other ideas and concepts that I was familiar
with, but had not taken the time to pursue. As a result
of our work together, I am sure that PMD Press will
continue to see increased sales results in the area of
His positive attitude and willingness to share
experiences, ideas and concepts makes Andrew Linick a
valued tool in the direct marketing industry – as well
as the kind of professional I know I can turn to in the
future for insightful assistance. I am a looking forward
to working with him on additional projects.”
N. McClellan, President
Paul M. Deutsch
“This is just a note to let
you know how much we appreciate the critique of our
4-page sales letter. Your advice and suggestions were
right on target. Had we gone ahead with this letter we
would have made a serious mistake in spending our
It’s quite a shock to find
out the letter is worthless, as is. However, it’s better
to find out now than later especially since we spent
$3,100 to have it written.
Your interest in a client’s
product and the no nonsense approach to marketing is
refreshing. As far as we are concerned, you can handle
our marketing anytime.
If you will allow me, I
would like to offer some sound advice to any future
clients of yours: Be quiet and pay attention to what
Andy Linick has to say. Believe me, I found out the hard
way, the difference is in your pocketbook.”
I am writing to tell you
of how ecstatic I am of the services provided by The
Linick Group. Being a small publisher with limited
finances, I decided to seek professional marketing
assistance. Because of your personal success in the
martial arts publication field, I decided to start a
direct marketing plan.
The plan I received is
fabulous. You generated numerous ideas and directions
that I had not previously, not ever would have
considered. Also, I received many resources that reduced
my business costs considerably. The marketing plan also
included a critique of my current products. These
critiques were right on target and the quality of my
products has been greatly enhanced.
I subscribed to your ‘phone
credit bank’ later in the year. After a two-hour
session, I was left totally exhausted. You had obviously
done your research and I’m glad we recorded the session
because the flood of ideas was so intense that after a
half-hour my brain was sizzling.
But your expertise does not
end there. You produced two ads that are certain
winners. In fact two major martial arts magazines
approached us to run the ads free for a portion of the
profit. This makes a risk-free return for us, which goes
beyond my wildest expectations.
Additionally, thanks to
your direct efforts we can now test the ads on a
national level. I can say without reservation that we
have gone from a struggling firm without direction to a
firm poised for national success.
Thank you for your
patience, your support and your advice.
Let me conclude by saying
that although I have an MBA from one of the top business
schools in the country, I have learned more from you
this year than I learned from all of my marketing
—D’Arcy Rahming, President
“Thank you for your fax with the invoice. In that regard
I am enclosing another check for $1,000.
Although we were able to
record much of our conversation, we didn’t get it all
because we ran out of tape. Also, there was some
research you didn’t get a chance to communicate.
Therefore, if you could fax or send the research
statistics and other suggestions you made it would be
most helpful. It doesn’t matter what form they take,
i.e. handwritten notes are fine.
We did enjoy and appreciate
our discussion with you. You brought up some ideas and
suggestions that we had not considered, as well as
reinforced our thoughts and feelings in other areas. The
need for a detailed marketing plan we knew, but
combining it with product testing and research was the
ingredient we were lacking.
As we discussed, this is
something on which we may want to work with you, but
first, as I told you, we need to get through a session
with our current (and one potential new) investors on a
review of our first six months and our overall strategic
plan for the company as we go forward. This is an
important meeting for us and I will need to devote most
of my time to it over the next two weeks. I would like
to speak with you during that time, however, to discuss
some ideas and perhaps get some additional research.
I look forward to our next
W. Staples, President